The Century Council brought Ask, Listen, Learn to the Winter Games! On Monday, two members of the US Ski Team met with kids in the Spyder House to talk about the importance of living a healthy lifestyle. Check out the pictures below and ESPN's coverage of the event!
ESPN: Olympic athletes take time to teach kids
By Alyssa Roenigk
WHISTLER, British Columbia -- When University of Texas quarterback Colt McCoy was in seventh grade, a speaker came to his middle school to talk about living a healthy lifestyle.
At the time, McCoy was drinking a six-pack of Dr. Pepper a day. "Athletes do not drink soda," the speaker said to a room full of student athletes between the ages of 10 and 13. "Soda slows you down." The comment fell on mostly deaf ears. But McCoy felt like it was aimed directly at him. He wanted to be a great quarterback. And quarterbacks are athletes. So the next day, McCoy swore off the stuff. "I was 12, but I knew I wanted to play at the highest level," McCoy told me last fall. To this day, he has never taken a sip of soda.
What does that story have to do with the Winter Olympics? A lot, actually...More > 0 Comments
Yesterday, we made our way to Florida to talk with Boys and Girls Clubbers in Miami. Congresswoman Ileana Ros-Lehtinen and The Century Council's Chairwoman, Susan Molinari talked to the kids about the importance of saying YES to a healthy lifestyle and NO to underage drinking. The Congresswoman taped a public service announcement in both Spanish and English which will air in the Miami area encouraging parents to talk to their kids about the dangers of underage drinking.
For more information, visit the parent's section of our site!
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Rates of obesity have tripled in the past three decades to the point where one in three kids in the country are overweight. First Lady Michelle Obama just kicked off a new nationwide campaign called "Let's Move" to fight obesity in kids.
Some of the ways that "Let's Move" will help fight obesity will start right in your schools. Healthier lunches, nutrition education, and physical activity are all part of the plan. We're big fans of adding physical activity and education to schools. One of our partners, PE4Life, is all about providing quality physical education and doing it in a fun and interactive way!
Professional sports are also helping to make "Let's Move" a success - the NFL, NLB, WNBA, and MLS will all be promoting "60 Minutes of Play a Day". We're especially glad that the MLS is helping out because we are proud sponsors of our local team in Washington D.C., D.C. United! Check out D.C. United Midfielder Devon's McTavish's SuperStar profile and his PSA below.More > 0 Comments